SEO ON PAGE OPTIMIZATIONSEO ON PAGE OPTIMIZATION
SEO on page optimisation
In search engine optimisation, on-page optimisation refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are controlled by you or by coding on your page. Examples of on-page optimisation include actual HTML code, Meta tags, keyword placement, keyword density, quality of content etc.
It is an SEO techniques which are designed to implement solution to the problems and potential issues that an SEO audit uncovers. SEO on page optimisation is a prerequisite for of good SEO ranking. It is a strategy that addresses a variety of fundamental elements such as page titles, headings, key words, content organisation, coding, internal link structure etc.
There are several on-page factors that affect search engine rankings and could improve your ranking ratings. These include:
Content of Page
The content of a page is a critical factor for the search result and ranking. It is important to create good content for your web site to achieve good online visibility. From an SEO perspective, all good content has two important factors that contribute attributes to a good content and in turn a good ranking. A good content must supply a demand and must be linkable.
Good content supplies a demand:
Content is the meat of every web site. Also, since Google places a lot of emphasis on rewarding quality content, especially after recent updates it has become all the more important for any website. The content on your web site could be a video,image, text or even an audio, provided it supply’s a good demand. Search engines usually prefer new and unique content. So,in order to optimise your key content on the web site it needs to be updated regularly.
Good content is linkable:
From an SEO perspective, if the content cannot be linked it is not considered to be quality content. Having such content may possibly lead to search engines not ranking it, and as a result, the content won’t drive traffic to the given website. Unfortunately, this happens a lot more often than one might think. A Content needs to supply demand or needs to be linkable for the search engines to rank it high and attract heavy traffic.
For your web site to achieve good ranking, you need to places a lot of emphasis on the use of key words in your content. One needs to create the title for your post keeping the keywords in mind. You to focus keyword within the first 100 characters of text. This helps to emphasise on the fact that your content is about that keyword that the user is searching for.Also,while writing the content they key words in it needs to be naturally dispersed throughout the text. This in turn does not put off readers and at the same time doesn’t not make it lookspammy.
Although, all of this may look a bit complicated to you, one need not worry about it. Our professionals are at your services to address these issues and manage the SEO services for your web site. We offer our client’s customised SEO service package based on their business requirement.