63% increase in Organic Traffic, 1469 page views per month, and 9k impressions per month. 80% of targeted keywords for an architect service are ranking in SERP out of which 40% are ranking on the first page of Google SERP.
Ogling inches is a Pune-based company website in the interior designing and architectural niche. It is all about the top 50 best design award-winning Architect and interior design companies. The main specialties of Ogling inches are Commercial Office space designs. In Residential projects, they do Rowhouses, 2 BHK, and above Apartment designs mostly.
This client is a very sophisticated client from the architectural niche. They expect a healthy viewership of their website and work profile by a purely genuine traffic/ target audience looking for their new requirements. This requires a good organic search volume and Domain authority in Google search i.e. SERP.
This Client Site needs good exposure for brand awareness and branding. At the same time, the dynamic work portfolio has to be reached to all potential buyers in a proper way of a site. The site expectation on a content level and design level were very high. The client had a good volume of search at the local level was expected. But we decided here purely organic search strategy to carry out. The presentation value itself defines much more the face of the site. A well-defined project approach like we did in this one is very important for online marketing.
We had a joint meeting with our clients and convince them about the Site ranking methods and approaches – which will be benefitted in their case. So, hereby considering local clients' expectations from a niche look and market, we decided to up all the genuine organic search process. We had thorough competitor research in the same niche to develop our strategy further. We worked on various topic-wise researches for the best every Article and Blog articles publishing on the Net. In this first approach, regular submission of Content writing with top-ranking keywords in it is a must activity to improve the Site ranking in Domain authority.
We also focussed on local SEO activities on pages such as - Local business listing, directory submission, and Social bookmarking activities. We do in-depth keyword research with analysis of the client’s niche. We also promoted our Blogs on various forums and sites. We have done Guest posting and commenting also for the generation of good quality backlinking work to generate sound site traffic.
We keep on updating our on-page content with all types of Meta tag analysis, internal linking, anchor texting, web content curation, etc. Apart from this, Social platform marketing, Directory registering, etc. These joint or cordial activities for the site brought results with increase search volume.
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